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The most important elements in website design are definition and intention. We have built our process around these fundamentals, so that our websites always maintain a high standard of clarity, focus and integrity.
Because each project is so varied and unique, we always begin by creating a clearly defined set of objectives for the project, so that we may meet and exceed our own design standards. Our design process can include both architecture design and graphic design.
Architecture
Clear, direct organization of content, product structure and order processing is the foundation of designing a successful site. Our focus in structural analysis and design is to maximize ease of navigation and minimize user frustration. We are experts in developing site structures that accommodate this very goal.
Graphics
While site architecture is fundamental for maintaining the integrity of content, the graphic presentation is key in meeting navigational goals as well as defining web presence. The graphic presence, or "look-and-feel" is fundamental in order for to reach the target audience, create ease of navigation and enhance product treatment. We handle all levels of design, including look-and-feel, logo design, product treatment, image processing, banner ad campaigns and streaming audio/video.
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